Eric Ries

Lean Start Up author Eric Ries

The book The Lean Start Up is now 10 years old and has become must-read for every start-up founder. The author Eric Ries started his career at the start-up as a software engineer. It was there that he discovered his passion for start-ups. Four years later, he and his colleagues founded the start-up IMVU. An instant message service linked to video games.